Panasonic has actively supported the Olympic Games since becoming a member of The Olympic Partners (TOP) program for the 1988 Calgary Olympic Winter Games.

As a TOP member, Panasonic fully supports the ideals of the Olympic Movement, which strives to promote world peace through its various activities. Through state-of-the-art audio and visual technology, Panasonic brings the passion and performance of top athletes to homes around the world.

Now, in the HD age, Panasonic offers both its long-term experience of broadcasting the Olympiad since Barcelona 1992 and the latest HD equipment, and Beijing 2008 Olympic Games have been recorded and broadcasted entirely with HD format, a first in history of the Olympic Games.

The Beijing Olympics has meant a milestone for Panasonic, marking 20 years of its commitment to Olympic technical evolution. From Calgary 1988 to present day Panasonic has consistently improved and refined its contribution to Global sporting achievement. That is why Panasonic has extended its partnership through to 2016.

Top Sponsoring

Exclusive Product Category:     
                                      Video equipment
TOPI                             1998 in Calgary and Seoul
TOP II                           1992 in Albertville and
                                       Barcelona

Exclusive Product Category:     
                                      Audio / Video equipment
TOP III                          1994 in Lillehammer
                                      and 1996 in Atlanta
TOPIV                           1998 in Nagano and
                                      2000 in Sydney

Exclusive Product Category:       
                                        Audio / Video equipment
                                        AV Recording Media
TOP V                            2002 in Salt Lake City
                                       2004 in Athens

Exclusive Product Category:      
                                        Audio / Video equipment
                                        AV Recording Media
                                        Car Multimedia
                                        AV Security equipment
TOP VI                            2006 in Torino and
                                        2008 in Beijing

Exclusive Product Category:          
                                         Audio / Video equipment
                                         AV Recording Media
                                         Car Multimedia
                                         AV Security equipment
                                         Digital Still Cameras
TOPVII                            2010 in Vancouver
                                        and 2012 in London

Exclusive Product Category:
                                         Audio / Video equipment
                                         AV recording media
                                         Car Multimedia
                                         AV Security equipment
                                         Digital Still Camera
TOP VIII                           2014 in Sochi and
                                         the Games 2016